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Jane Novotny

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Rabbit Exclusive for Crate&Barrel

Project Contributions:

Color • Treatment Application • Trend Research

The following four distinct CMF stories were designed for a customer exclusive program with Crate&Barrel. As one of our largest customers carrying the Rabbit line, Crate&Barrel was looking to carry new items in wine that would be elevated in color and finish, justify a higher price point, and be differentiated from their existing products that are primarily black and natural stainless steel.

Inspirations were found in other product categories such as consumer electronics, high end beauty products, and home décor. Colors and techniques range from deep navy with metallic accents to trendy warm tones to speckled black plastic and silicone. The four directions give upscaled options in a well-curated product lineup.

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